Portfolio — Services
Alissa's onboarding with us was smooth from day one, but she came in with years of online assets scattered across platforms, an old logo, mismatched social headers, signage that didn't match anything. We took the whole thing and rebuilt it as one system, professionally, quickly, and without disrupting a business that was already running.
Alissa had been in the business a while before she joined us, and it showed in her online presence: a signature-style logo that never got formalized, social headers built at different times in different styles, print pieces that didn't match her digital ones. None of it was wrong exactly, it just wasn't one thing.
Once she came on board, our team went through everything she already had, her existing photos, her voice, her market, and built a single identity system around it: a formalized signature mark, a real color palette, a business card, signage, and a full set of social headers, all reading as one agent instead of five different attempts at branding.
Identity, cards, signage, social, client reports, pop-bys, event invites — all of it ships during onboarding, before her first closing. This is what "set up from day one" actually looks like.
Better Homes And Gardens is as much for their agents as they are for their sellers. I recently came over to Better Homes And Gardens and their marketing department is on point. It is a top-notch marketing department, more than ready and willing to help me bring to life all of my marketing needs and ideas. The agents are always there to synergize as well as help each other come up with better ideas to serve our clients. The broker support is top-notch, I truly feel like I am a part of an award-winning team with Better Homes And Gardens Lifestyle Realty. Truly like family. I feel like I'm where I'm supposed to be.
From the card in a buyer's hand to the sign in a client's yard, nothing looks improvised. That's the difference a full identity system makes.